
Unlike email marketing tools like MailChimp, iContact or ConstantContact, one of the key challenges of adopting a collaborative app like DeskAway is that its value is directly proportional to the number of people using it within your team. The more the merrier. However, realistically, there are chances that even though everyone buys into the concept of using a web-based app, some people might not log into the system to update their milestones or check off their tasks. A vision for a company-wide system to manage and track work remains a dream. See if these 5 things can help you get the ball rolling…forever.
#1 Send out an email or discuss in live with your team as to why you have chosen the application and its advantage over email. Spell out why email is a poor collaboration tool for working in projects where multiple people are involved.
#2 Show examples of other apps. Most people are familiar with a CRM (customer relationship management) app. If a CRM app can track your sales, a project collaboration app can track your work (internal as well as client-driven).
#3 Manage expectations. What can people expect from using the app. Clarity? Accountability? Time savings? Control? Doing more with less? etc.
#4 Start small. Have a few evangelists use the app for a few internal projects. Slowly, let them infect every one else.
#5 Don’t force. It doesn’t work with anyone.